SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
Problem Statement
Problem Statement
High drop-off during onboarding and confusing task flows.
The sign-up/KYC process was long, navigation was inconsistent, and error states weren’t clear. Users abandoned at verification and first-time funding, hurting activation and retention.
Solution
Solution
Progressive KYC and simplified, wallet-first flows.
Re-architected IA with a wallet-first home, 3-step onboarding with document scan + biometrics, clearer fee/currency messaging, consistent empty/error states, and a reusable component library aligned with HIG/Material patterns.
Users want speed, clarity, and biometric login.
Insights
Insights
12 moderated usability tests plus funnel analytics showed major drop-offs at document upload and bank-link steps. Clearer copy, inline progress, and offering Face/Touch ID reduced friction; a persistent “Recent recipients” module sped up repeat transfers.
Higher activation and more weekly transactions.
Higher activation and more weekly transactions.
+46% onboarding completion, +29% WAU, −37% time-to-first transfer, −22% support tickets on payments, and a 4.6★ average store rating three weeks post-launch.
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SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
SwiftPay Mobile App Redesign
A clean, trust-focused fintech app that streamlines onboarding, transfers, bills, and savings.
Problem Statement
Problem Statement
High drop-off during onboarding and confusing task flows.
The sign-up/KYC process was long, navigation was inconsistent, and error states weren’t clear. Users abandoned at verification and first-time funding, hurting activation and retention.
Solution
Solution
Progressive KYC and simplified, wallet-first flows.
Re-architected IA with a wallet-first home, 3-step onboarding with document scan + biometrics, clearer fee/currency messaging, consistent empty/error states, and a reusable component library aligned with HIG/Material patterns.
Users want speed, clarity, and biometric login.
Insights
Insights
12 moderated usability tests plus funnel analytics showed major drop-offs at document upload and bank-link steps. Clearer copy, inline progress, and offering Face/Touch ID reduced friction; a persistent “Recent recipients” module sped up repeat transfers.
Higher activation and more weekly transactions.
Higher activation and more weekly transactions.
+46% onboarding completion, +29% WAU, −37% time-to-first transfer, −22% support tickets on payments, and a 4.6★ average store rating three weeks post-launch.